Performance Marketing with Google Analytics: Strategies and Techniques for Maximizing Online ROI

  • Title: Performance Marketing with Google Analytics: Strategies and Techniques for Maximizing Online ROI
  • Author: Sebastian Tonkin Caleb Whitmore Justin Cutroni
  • ISBN: 9780470578315
  • Page: 379
  • Format: Paperback
  • Performance Marketing with Google Analytics Strategies and Techniques for Maximizing Online ROI An unparalleled author trio shares valuable advice for using Google Analytics to achieve your business goals Google Analytics is a free tool used by millions of Web site owners across the globe to tra
    An unparalleled author trio shares valuable advice for using Google Analytics to achieve your business goals Google Analytics is a free tool used by millions of Web site owners across the globe to track how visitors interact with their Web sites, where they arrive from, and which visitors drive the most revenue and sales leads This book offers clear explanations of practiAn unparalleled author trio shares valuable advice for using Google Analytics to achieve your business goals Google Analytics is a free tool used by millions of Web site owners across the globe to track how visitors interact with their Web sites, where they arrive from, and which visitors drive the most revenue and sales leads This book offers clear explanations of practical applications drawn from the real world.The author trio of Google Analytics veterans starts with a broad explanation of performance marketing and gets progressively specific, closing with step by step analysis and applications.Features in depth examples and case studies on how to increase revenue from search advertising, optimize an existing website, prioritize channels and campaigns, access brand health and Discusses how to communicate with a webmaster or developer to assist with installation Addresses Google s conversion oriented tools, including AdWords and AdSense, Google trends, Webmaster tools, search based keyword tools, and Touches on brand tracking studies, usability research, competitive analysis, and statistical tools Throughout the book, the main emphasis is demonstrating how you can best use Google Analytics to achieve your business objectives.Foreword by Avinash KaushikNote CD ROM DVD and other supplementary materials are not included as part of eBook file.

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      379 Sebastian Tonkin Caleb Whitmore Justin Cutroni
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      Posted by:Sebastian Tonkin Caleb Whitmore Justin Cutroni
      Published :2019-04-23T15:38:39+00:00

    About Sebastian Tonkin Caleb Whitmore Justin Cutroni


    1. Sebastian Tonkin Caleb Whitmore Justin Cutroni Is a well-known author, some of his books are a fascination for readers like in the Performance Marketing with Google Analytics: Strategies and Techniques for Maximizing Online ROI book, this is one of the most wanted Sebastian Tonkin Caleb Whitmore Justin Cutroni author readers around the world.


    943 Comments


    1. It gives me eyes to see and maximize holistic online marketing at the based on Google Analytics. It’s just not for how to use Google Analytics but how to build online marketing strategy in Google Analytics era. It has many practical advices and examples.

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